September iGaming and Sports Betting Revenue Numbers

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September 2023 was a profitable month for the online casino business, and Michigan’s 14 online casinos proved no different. Online gross receipts increased 20% from August, bringing the total combined iGaming gross receipts and sports betting receipts for September to $210.4 million.

Per usual, online casino gaming brought in the vast majority of revenue, accounting for $166.4 million (~79%), while online sports betting brought in $44 million (~21%).

The state of Michigan’s online casinos also crossed $4 billion in lifetime revenue during September. 

Month-to-Month Comparison

The state’s online casinos and sportsbooks both reported a month-to-month increase in revenue in September. 

The adjusted gross receipts (AGR) for sports betting totaled $18.7 million, a 17.8% increase from August. AGR for online casino gaming last month was $149.8 million, a 9.2% increase from August. 

During the month of August, online casino operators paid $28.6 million in revenue to the state of Michigan in August, while sports betting operators paid $1.1 million. In September, online casinos paid $31.3 million in tax dollars to the state, a 9.44% increase. Sports betting operators paid $1.3 million, translating to an 18% increase in tax revenue.

Michigan Passes $4 Billion in Lifetime Revenue

Online casino operators in the state have officially made history again! Now, Michigan’s online casino market has become the fastest state to reach $4 billion in revenue. Michigan is on track to break the annual revenue record again this year. Last year, online casinos generated $1.58 billion. It’s easy to see why online operators will have no problem reaching that figure when you consider that online casinos in the state have already brought in $1.41 billion in revenue this year.

DraftKings, FanDuel, and PointsBet all reached revenue records last month. DraftKings Casino found its way into the No.2 spot last month after it generated $37.1 million in revenue. FanDuel also boasted strong numbers for the month, bringing in just $1.9 million less than DraftKings. PointsBet, which recently was bought out by Fanatics and is now repping an “A Fanatics Experience” banner under its logo, also generated a record-breaking month, with $1.9 million.

Other online casinos aren’t experiencing the same kind of luck, however. SI Sportsbook, for example, has been unable to find a niche in the market and continues to find itself at the bottom of the revenue list. 

Detroit Tax Revenue Figures

The three retail casinos in Detroit report their numbers a month behind online casino and sports betting figures. According to figures released by the Michigan Gaming Control Board (MGCB), the City of Detroit was given $7.97 million in wagering taxes and municipal services fees during the month of August. That’s 8.4% higher than July. 

Online Casino Revenue by Brand

Online BrandCasino PartnerTotal RevenueTaxesPromos
BetMGMMGM Grand Detroit$48,649,281$12,806,923$4,864,928
DraftKingsBay Mills$37,145,743$9,360,727$3,714,574
BetRiversLittle River Band of Ottawa$9,553,376$2,407,451$955,338
CaesarsGrand Traverse Band of Ottawa and Chippewa$7,242,451$1,825,098$724,245
Golden NuggetKeweenaw Bay$6,463,569$1,628,819$646,357
WynnBetSault Ste. Marie Tribe of Chippewa$4,111,095$1,035,996$411,109
Four WindsPokagon Band of Potawatomi$3,155,327$795,142$315,533
EagleSaginaw Chippewa$2,708,371$682,510$270,837
PokerStarsLittle Traverse Bay Bands of Odawa$2,595,247$654,002$259,525
Play Gun LakeMatch-E-Be-Nash-She-Wish Band of Pottawatomi$1,924,143$484,884$192,414
PointsBetLac Vieux Desert Band of Lake Superior Chippewa$1,879,842$439,883$187,984
FireKeepersNottawaseppi Huron Band of Potawatomi$1,858,356$468,306$185,836

Online Sportsbook Revenue by Brand

Casino PartnerOnline BrandHandleRevenueHold
Bay MillsDraftKings$137,330,735$11,693,8558.50%
MGM Grand DetroitBetMGM$78,160,908$7,797,49110.00%
Grand Traverse Band of Ottawa and ChippewaCaesars$33,663,570$3,433,17510.20%
Little River Band of OttawaBetRivers$22,041,582$1,898,9398.60%
Lac Vieux Desert Band of Lake Superior ChippewaPointsBet$8,897,098$761,7548.60%
Sault Ste. Marie Tribe of ChippewaWynnBet$3,598,386$93,7342.60%
Saginaw ChippewaEagle$1,729,757$144,7728.40%
Match-E-Be-Nash-She-Wish Band of PottawatomiPlay Gun Lake$1,405,240$69,3314.90%
Nottawaseppi Huron Band of PotawatomiFireKeepers$1,271,076$90,9557.20%
Pokagon Band of PotawatomiFour Winds$1,170,053$58,7185.00%
Keweenaw BayGolden Nugget$1,145,745$9,3560.80%

Mac Daniel is a writer for PlayOnlineCasino and PlayOnlineSportsBetting. He has experience writing about a wide variety of topics, including healthcare, tourism, non-profit organizations, and most recently casino and sportsbetting news. To check out more of his work, visit: