September iGaming and Sports Betting Revenue Numbers

September 2023 was a profitable month for the online casino business, and Michigan’s 14 online casinos proved no different. Online gross receipts increased 20% from August, bringing the total combined iGaming gross receipts and sports betting receipts for September to $210.4 million.

Per usual, online casino gaming brought in the vast majority of revenue, accounting for $166.4 million (~79%), while online sports betting brought in $44 million (~21%).

The state of Michigan’s online casinos also crossed $4 billion in lifetime revenue during September. 

Month-to-Month Comparison

The state’s online casinos and sportsbooks both reported a month-to-month increase in revenue in September. 

The adjusted gross receipts (AGR) for sports betting totaled $18.7 million, a 17.8% increase from August. AGR for online casino gaming last month was $149.8 million, a 9.2% increase from August. 

During the month of August, online casino operators paid $28.6 million in revenue to the state of Michigan in August, while sports betting operators paid $1.1 million. In September, online casinos paid $31.3 million in tax dollars to the state, a 9.44% increase. Sports betting operators paid $1.3 million, translating to an 18% increase in tax revenue.

Michigan Passes $4 Billion in Lifetime Revenue

Online casino operators in the state have officially made history again! Now, Michigan’s online casino market has become the fastest state to reach $4 billion in revenue. Michigan is on track to break the annual revenue record again this year. Last year, online casinos generated $1.58 billion. It’s easy to see why online operators will have no problem reaching that figure when you consider that online casinos in the state have already brought in $1.41 billion in revenue this year.

DraftKings, FanDuel, and PointsBet all reached revenue records last month. DraftKings Casino found its way into the No.2 spot last month after it generated $37.1 million in revenue. FanDuel also boasted strong numbers for the month, bringing in just $1.9 million less than DraftKings. PointsBet, which recently was bought out by Fanatics and is now repping an “A Fanatics Experience” banner under its logo, also generated a record-breaking month, with $1.9 million.

Other online casinos aren’t experiencing the same kind of luck, however. SI Sportsbook, for example, has been unable to find a niche in the market and continues to find itself at the bottom of the revenue list. 

Detroit Tax Revenue Figures

The three retail casinos in Detroit report their numbers a month behind online casino and sports betting figures. According to figures released by the Michigan Gaming Control Board (MGCB), the City of Detroit was given $7.97 million in wagering taxes and municipal services fees during the month of August. That’s 8.4% higher than July. 

Online Casino Revenue by Brand

Online Brand	Casino Partner	Total Revenue	Taxes	Promos
BetMGM	MGM Grand Detroit	$48,649,281	$12,806,923	$4,864,928
DraftKings	Bay Mills	$37,145,743	$9,360,727	$3,714,574
FanDuel	MotorCity	$35,153,548	$9,254,172	$3,515,355
BetRivers	Little River Band of Ottawa	$9,553,376	$2,407,451	$955,338
Caesars	Grand Traverse Band of Ottawa and Chippewa	$7,242,451	$1,825,098	$724,245
Golden Nugget	Keweenaw Bay	$6,463,569	$1,628,819	$646,357
WynnBet	Sault Ste. Marie Tribe of Chippewa	$4,111,095	$1,035,996	$411,109
Four Winds	Pokagon Band of Potawatomi	$3,155,327	$795,142	$315,533
Eagle	Saginaw Chippewa	$2,708,371	$682,510	$270,837
Barstool	Greektown	$2,633,003	$693,138	$263,300
PokerStars	Little Traverse Bay Bands of Odawa	$2,595,247	$654,002	$259,525
Play Gun Lake	Match-E-Be-Nash-She-Wish Band of Pottawatomi	$1,924,143	$484,884	$192,414
PointsBet	Lac Vieux Desert Band of Lake Superior Chippewa	$1,879,842	$439,883	$187,984
FireKeepers	Nottawaseppi Huron Band of Potawatomi	$1,858,356	$468,306	$185,836
SI	Hannahville	$1,351,117	$287,752	$152,148

Online Sportsbook Revenue by Brand

Casino Partner	Online Brand	Handle	Revenue	Hold
MotorCity	FanDuel	$144,708,675	$16,885,890	11.70%
Bay Mills	DraftKings	$137,330,735	$11,693,855	8.50%
MGM Grand Detroit	BetMGM	$78,160,908	$7,797,491	10.00%
Grand Traverse Band of Ottawa and Chippewa	Caesars	$33,663,570	$3,433,175	10.20%
Little River Band of Ottawa	BetRivers	$22,041,582	$1,898,939	8.60%
Greektown	Barstool	$20,685,508	$939,215	4.50%
Lac Vieux Desert Band of Lake Superior Chippewa	PointsBet	$8,897,098	$761,754	8.60%
Sault Ste. Marie Tribe of Chippewa	WynnBet	$3,598,386	$93,734	2.60%
Hannahville	SI	$1,887,346	$109,143	5.80%
Saginaw Chippewa	Eagle	$1,729,757	$144,772	8.40%
Match-E-Be-Nash-She-Wish Band of Pottawatomi	Play Gun Lake	$1,405,240	$69,331	4.90%
Nottawaseppi Huron Band of Potawatomi	FireKeepers	$1,271,076	$90,955	7.20%
Pokagon Band of Potawatomi	Four Winds	$1,170,053	$58,718	5.00%
Keweenaw Bay	Golden Nugget	$1,145,745	$9,356	0.80%

Mac Daniel is a writer for PlayOnlineCasino and PlayOnlineSportsBetting. He has experience writing about a wide variety of topics, including healthcare, tourism, non-profit organizations, and most recently casino and sportsbetting news. To check out more of his work, visit: playonlinemichigan.com