The worldwide technology brand behind WSOP and the Sports Illustrated Sportsbook, 888poker, has received two new awards during the 2022 EGR Operator Awards.
EGR is a leading online gaming data analytics and news reporting company based in London. EGR hosts an annual award show highlighting the best products, technologies, and gaming across the North American iGaming industry.
Operators deserving of an EGR award have proven they demonstrate excellence in the online gaming space. The goal of the EGR awards is to promote companies that stand out against their competitors in multiple aspects of their business: technology/software, company culture, customer service, and marketing presence.
All judging for the EGR awards come from a panel of independent outside industry experts who understand the iGaming industry.
In 2021, 888poker won the Marketing Campaign award at EGR’s Marketing & Innovation Awards. After winning the award last year, it seems as though the company hasn’t stopped working. In the past 18 months, 888poker has been implementing major software upgrades across its various markets. One significant change the brand has undertaken was upgrading the online 888poker app to a more user-friendly, engaging product. The app also launched in two new states in 2022, Pennsylvania and Michigan. Just north, Ontario’s growing iGaming market also launched the 888poker app in the past year. With the launch of those three new markets alone, the online poker brand has added more than 37 million potential customers in 2022.
888poker celebrating 2022 award with 20th anniversary
At the EGR awards this year, 888poker was recognized as the 2022 Casino Operator of the Year, and the 2022 Poker Operator of the Year. The awards for 888Poker come during a season when the brand is celebrating its 20th year in operation. Since launching the online poker room in 2002, it’s become one of the largest online poker rooms in the world.
Amit Berkovich VP – Head of Poker at 888 commented on the award and the success the company has faced this year, “It has been a hugely successful year for 888poker – from the continued success of our Poker8 platform to exciting agreements with new Poker ambassadors like Chris Eubank Jr – rounded off with this significant win at the EGR Operator of the Year Awards. This is a reflection of the skill, continued hard work, and determination of our teams, who go above and beyond to provide a world-class gaming experience for our players. As we celebrate our 20th anniversary, we can’t wait to show you what’s in store in the coming months as we cement our position as one of the industry’s leading online poker operators.”
For 888poker’s 20th-year celebrations, the brand has hosted several special tournaments and live festivals. After Covid-19 halted any live events for 2020 and 2021, 2022 saw the return of many successful festivals for the poker brand like their 888poker LIVE High Stakes Festival London, 888poker LIVE Barcelona, and 888poker LIVE Battle of Malta.
In Michigan (and most of the US), 888poker partners with the WSOP.com brand to bring its services to the area. 888poker also created and operates the SI Sportsbook brand in Michigan thanks to a partnership with Island Resort & Casino and Sports Illustrated.
888poker operates some of the best online casinos, sports betting, and poker brands available for players. To find out more about 888’s apps and website, visit https://www.888poker.com.
Mac Daniel is a Michigan native and freelance writer for PlayOnlineCasino and PlayOnlineSportsBetting. He has experience writing about a wide variety of topics, including healthcare, tourism, non-profit organizations, and most recently casino and sportsbetting news. To check out more of his work, visit: playonlinemichigan.com