BetMGM and NBC Sports recently announced a new partnership for the 2022 and 2023 NFL seasons. BetMGM is now the premier sports betting sponsor for Sunday NFL Games. The deal comes shortly after Amazon Prime Video selected DraftKings as its official sportsbook for Thursday Night Football. The partnership between NBC Sports and BetMGM makes BetMGM the official sportsbook of Sunday NFL football.
BetMGM Replaces PointsBet
PointsBet Sportsbook was the previous sports betting sponsor for Sunday football but is taking more of a smaller role with NBC Sports this year. The sports betting brand will still be featured on NBC streaming service Peacock. PointsBet will likely be featured during other NBC Sports broadcasts like Premier League, golf, MLB, and cycling, according to lineups.com.
The new partnership will see BetMGM’s branded content and betting odds throughout a variety of broadcasts by the station. Throughout the day, BetMGM’s real-time betting odds will be shown on the station giving players reliable data right from BetMGM on games they’re watching.
As part of the partnership, BetMGM will be featured on Football Night in America, where former NFL quarterback Chris Simms and sports betting legend Matthew Berry highlight betting odds and storylines for the Sunday Night game. After the game, Peacock hosts its Sunday Night Football Final, where the NBC Sports team dives deeper into the game and analyzes what happened that night.
BetMGM, Chief Revenue Officer, Matt Prevost, commented on the recent partnership stating, “The biggest goal of our partnerships is to reach, resonate and engage with fans, and we couldn’t be more thrilled to work with the talented team at NBC Sports to do just that this NFL season . . . We look forward to bringing football fans nationwide insights from the BetMGM trading team, as well as entertaining segments that showcase the excitement of betting with BetMGM.”
Matthew Berry BetMGM Podcast Integration
Matthew Berry will also be featuring BetMGM content on his podcast Fantasy Football Happy Hour with Matthew Berry and NBC show Fantasy Football Pregame with Matthew Berry. Fantasy Football Happy Hour with Matthew Berry is broadcasted on iTunes, Spotify, and Peacock weekdays at Noon ET. Fantasy Football Pregame with Matthew Berry is broadcasted at Noon ET, every Sunday at 11am, on Peacock, and NBC’s YouTube channel.
Berry’s partnership with BetMGM will also include social media collaborations throughout the 2022 season.
To listen to the Fantasy Football Happy Hour with Matthew Berry on iTunes, click here. For Spotify, click here.
Chris Simms BetMGM Podcast Integration
Football Night In America host Chris Simms will also be featuring BetMGM odds boards and branded content during his Unbuttoned podcast. Simms will also collaborate with BetMGM for social media posts throughout the 2022 NFL season.
How to watch Sunday Night Football?
Currently, Sunday Night Football is streamed on NBC, Peacock, and Universo. To see a complete Sunday Night Football schedule of the 2022 NFL, click here.
“As we continue to innovate within the rapidly growing sports-betting marketplace, this new partnership with BetMGM will allow NBC Sports to engage more fans across multiple platforms and through our comprehensive content, led by Matthew Berry,” said Will McIntosh, President, NBC Sports Next & Fandango. “We’re looking forward to collaborating with BetMGM and are excited about the future activation opportunities this partnership will present.”
BetMGM Sportsbook has been live in Michigan since January 2021, when online casino gaming and sports betting went live in Michigan.
Mac Daniel is a Michigan native and freelance writer for PlayOnlineCasino and PlayOnlineSportsBetting. He has experience writing about a wide variety of topics, including healthcare, tourism, non-profit organizations, and most recently casino and sportsbetting news. To check out more of his work, visit: playonlinemichigan.com